How can our Legal Marketing Services Assist Your Law firm? 

At Legal Practice Support, we specialise in offering legal marketing services for SME Law firms.

Having a great online marketing strategy can be of huge benefit to your firm, ensuring a return on investment and maximisation of profits generated through increased brand awareness followed by improved lead generation.

The experienced marketing team at Legal Practice Support provide marketing solutions to increase your firm’s online presence and create increased awareness of the legal services provided by your business.

The law firms we assist benefit from vastly improved profitability as a result of creating and developing their marketing strategy through social media, online ad campaigns as well as search engine optimisation strategies.

The incorporation of a good marketing strategy is essential in the current legal climate as the increasing competition in a crowded market, and from larger law firms with significant resources, can make it difficult to make your firm stand out from the crowd.

Search Engine Optimisation

SEO is an essential tool for legal marketing. It is a type of technique used to place your business website pages in an optimal place in the unpaid results section returned by a search engine such as Google.

If a potential client were to search the term “personal injury solicitor” into a search engine, they will return a large amount of results. People usually believe they have sufficient options on the first page of their search and will therefore disregard any results found on the subsequent pages. For this reason, it is of utmost importance that your business is ranking high in search engine rankings, such as Google, for keywords and phrases which would be used by potential clients.

We offer packages which include an SEO review of your business website and we can then recommend changes which could be made to webpages to increase the SEO of each page.

We also offer SEO content creation within our legal marketing packages.

Content Creation

Our law firm marketing services include a content writing service. Having informative content is crucial to law firm’s website as it will attract the interest of potential clients.

With a background in law and handling claims first hand, our marketing team possesses the combined specialist legal and marketing experience required to create interesting and accurate legal content for your website, which will also be SEO friendly.

The type of content creation services we offer include:

• Article writing for your legal website’s blog, ensuring articles are interesting, current, relevant and SEO friendly.
• Creating SEO content for new webpages and updating the content on existing webpages to ensure they meet SEO requirements.

Social Media Management

Social media marketing has become increasingly popular with the ever-growing number of the public utilising this is their primary means of reading new content. It can be a great way of increasing brand awareness and targeting potential clients.

Our marketing packages can include the creation of social media profiles for your business as well as the management of your social media profiles with the creation of regular posts to drive more people to your website and improve your online presence.

PPC Ad Campaigns

The use of Pay Per Click advertising can be an effective and cheap way of getting your business noticed instantly. Google, Facebook, LinkedIn and many other social media platforms offer PPC Ad campaigns. Our team have vast experience in using this type of advertising and this can be included in your marketing package.

Tracking and Reporting

We offer legal marketing services to include tracking of the performance of your websites and Ad campaigns to monitor how well your website and social media pages are performing in terms of attracting clients. We can provide reports with an overview of the performance of your different marketing campaigns.

Why Choose Us?

Our combined legal and marketing experience put us in a unique position to provide advice and create legal content for your website and social media pages. Our marketing team is headed by Stacey Owens who oversees all marketing projects to ensure work is completed to a high standard for all clients.

If you would like to discuss how the LPS marketing team could assist your law firm by providing legal marketing services, please do not hesitate to contact stacey@legalpracticesupport.co.uk for further information.